About Gauer

With over 30 years of experience, GAUER is a Brazilian company located in Caxias do Sul – RS. Specialized in developing and manufacturing automotive components, it has also become a reference in the distribution and sales of these products to the automotive parts industry, through partnerships with several distributors and representatives both domestically and internationally. At GAUER, quality is a top priority. With the production of lamps, lenses, and customized products, GAUER is a part of the daily routine of truck drivers, earning credibility through the use of cutting-edge technology in developing solutions, ongoing training of its employees, continuous improvement of its manufactured items, and the development of new components. GAUER also maintains its credibility by using high-quality raw materials, fair pricing, and providing delivery times that meet customer needs. Our brand: Excellence and innovation drive us, as our market becomes increasingly competitive. Therefore, we recognize the need to keep up with trends. In order to convey the quality and professionalism that are already our trademarks, we have chosen an automotive and industrial design for our new logo, taking inspiration from the lamps we produce. The uppercase letters provide a sense of grandeur, while the simplicity of the shapes conveys modernity. The navy blue colour brings to our identity the trust of those who use our products, our respect for customers, and the safety that the components provide when on the roads. On the other hand, orange conveys dynamism and energy, which are the essence of Gauer's product lenses. Equally important is the symbol accompanying our name: it resembles the shape of truck lamps and represents the beam of light they emit.

Mission

Develop innovative solutions for the market in a sustainable manner, adding value to the products and processes, while giving attention to the expectations of customers, employees, and suppliers.

Vision

To be recognized as a reference in the markets we operate in, known for our trusted relationships and as a world-class company.

Values

Innovation

Sustainability

Internal and External Customer Satisfaction